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Skincare · reviewed

Paula's Choice 10% Niacinamide Booster
vs The Ordinary Niacinamide 10% + Zinc 1%

The buying question

How do the listed key actives, disclosed percentages and fragrance listing differ?

Important differences

Same on 1 of 2 features checked

Same 10% niacinamide, but The Ordinary adds 1% zinc PCA. Neither lists fragrance. $53 for 20 mL versus $6 for 30 mL.

Equivalent performance is not established.

How we reached this verdict ↗

Original

Illustration — not a product photo

Paula's Choice

Paula's Choice 10% Niacinamide Booster — 20 mL

$53.00

$265.00 / 100 mL

Checked

Alternative

Illustration — not a product photo

The Ordinary

The Ordinary Niacinamide 10% + Zinc 1% — 30 mL

$6.00

$20.00 / 100 mL

Checked

Same, partial, different, unknown.

“Same” means a recorded feature matches, not equivalent performance.

Listed key actives and disclosed percentages

Different
Original
Niacinamide: 10%
Brand-stated
Alternative
Niacinamide: 10%; Zinc PCA: 1%
Brand-stated

Both disclose 10% niacinamide. The Ordinary also contains 1% zinc PCA, which Paula's Choice doesn't list.

Sources for Listed key actives and disclosed percentages
Original
Paula's Choice US product page
Checked
Alternative
The Ordinary US product page
Checked

Fragrance listed

Same
Original
No
Brand-stated
Alternative
No
Brand-stated

Neither ingredient list includes fragrance or essential oils. Paula's Choice says it adds no fragrance; Ulta lists The Ordinary's serum as made without fragrance.

Sources for Fragrance listed
Original
Paula's Choice ingredient list
Checked
Alternative
The Ordinary ingredient list
Checked

What we couldn’t check

Retailer options

We may earn a commission from qualifying purchases. It never changes a verdict.

Shipping and tax excluded. Confirm totals at the retailer.

Lowest unit price first per version; ties alphabetical, missing prices last. Commissions never affect this order.

Original · Paula's Choice 10% Niacinamide Booster — 20 mL

Alternative · The Ordinary Niacinamide 10% + Zinc 1% — 30 mL

Scope & corrections

Scope version 1 · Listed key actives and disclosed percentages; Fragrance listed

This comparison uses its category’s standard scope. No scope changes are recorded.

No corrections have been recorded.

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